If you are an advertiser from the City of Joy, i.e Kolkata, you ought to indulge in Telegraph advertising which should be one of the significant pieces of your advertising puzzle. Why are we saying so? That is exactly what we will deal with in this blog. However, before that, let us garner some knowledge about the Telegraph as a publication, a name that reverberates in the ears of every Kolkatta.
The Telegraph is a successful English daily in Eastern India. It is an extensively circulated newspaper with a total readership of 14,08,000 with 7,46,000 readers only in Kolkata. In regards to other publications, the Telegraph emerges as a new kid in the world of newspapers which came into existence on the 7th July 1982. In fact, it epitomizes modern journalism and owing to its bold approach towards reporting, it is always the first to come up with breaking news, discover scoops or even investigating news. Moreover, the fine journalistic skill which they depict through their work has enabled them to win prestigious global print awards like the SNAP and IFRA.
Given the popularity of the newspaper, Kolkattan brands or advertisers should make it a mandatory task to invest in the Telegraph advertising to reach out to the audiences primarily located in the eastern zone of India.
But why the Telegraph, especially? Here are the Reasons!
Various Ad Options & Formats: The Telegraph gives businesses the opportunity to book different types of newspaper Advertisement in various formats. The type of advertisement and Ad format brands choose decides the Telegraph advertising price. The types of advertisements that can be published in the newspaper are matrimonial Ads, property Ads, notice Ads, obituary Ads, recruitment Ads, etc. Additionally, each of these can be released in three broad formats- Display Ad, Display Classified Ad and Classified Text Ad.
Widespread Circulation: The Telegraph has precisely 5 editions in all- The Calcutta edition, The South Bengal edition, The North Bengal edition, The Northeast edition (the Guwahati split) and The Jharkhand edition. Furthermore, the Audit Bureau of Circulations has revealed that the approximate circulation of this newspaper records around 4,58,487 copies per day. Hence, the extensive reach of the publication inspires brands in Kolkata to book newspaper ad in The Telegraph.
Useful Supplements: Apart from the main issue, the Telegraph comes with a variety of supplements that deal with specific subjects. Hence, brands whose Ads directly align with the theme of a particular supplement can book newspaper ad in the same. The popular supplements which complete the Telegraph newspaper are Careergraph, Metro, Jobs, and T2.
However, in today’s world, the advertisers in Kolkata are not willing to spend hours for booking newspaper advertisements which is why they seek for Ad agencies who will help them to simplify the process.
So, is Bookadsnow, the Superhero, helping advertisers with a simplified process?
To start with and to be precise, Bookadsnow symbolizes the new age newspaper booking technique, whereby you can book Advertisement in newspaper from your comfort zone in a few simple steps. We are an online media planning, buying and releasing portal with a presence of over 3 decades in the media sphere. This has enabled us to earn the accreditation of INS (Indian Newspaper Society), thereby allowing us to maintain a long-standing relationship with small, medium and renowned media houses across the nation. Moreover, book advertisement in newspaper and expect the best Ad placement through us as our in-house experts understand which Ad position will allow the clients to earn the best ROI (Return on Investment).
Furthermore, Bookadsnow does not have any predefined card rates for booking advertisements. We take the initiative to learn about the client's requirements based on which we come up with a suitable budget for the newspaper Ad. Bookadsnow also has the unique potential to adjust the newspaper Ad rates with the concerned publication like the Telegraph on behalf of their clients and allows them to design the best media rates in the industry.
To learn more about Telegraph advertising through Bookadsnow, drop us a mail at info@bookadsnow.com or connect with us @ 9830400021.
