Kolkata is a hot spot for various
communities and cultures alike that perfectly mix with each other. People from
various states (as well as countries) choose to stay and settle in the city
owing to its selection of cuisine, standard of living, residential property,
shopping and entertainment facilities, etc. For these reasons, you can find a
large population (roughly 5.3028 million) thriving inside Kolkata’s interiors.
How to target this audience for your
next advertisements? Advertisers have pondered over this, trying find the
perfect way to reach this large segment. Why not release an advertisement
in a Bengali newspaper? The main language in the city happens to be
Bengali, spoken by a majority of Kolkata’s residents. Choosing a Bengali
newspaper in this regard would serve your purpose.
But that’s not enough. One has to
carefully screen through several newspapers and arrive at a conclusion - Which
would best serve my purpose? This involves reviewing its performance among
other newspaper and checking its circulation and readership figures among other
things. Let’s save time and go with the best.
Anandabazar Patrika - Kolkata’s Top Bengali Publication for Advertisements
What makes this a top medium in
Kolkata? Let’s start with the fact that this newspaper is the most widely
circulated daily newspaper in the entire city. Reputed for its in-depth
coverage into events, it is a recommended choice of publication to complement
your morning tea. In fact, it also publishes material regarding sports, local
events, entertainment, politics, etc.
Being a well-rounded source of
information to a modern set of readers, here are the reasons why one should
release an advertisement
in the Anandabazar Patrika –
Unmatched circulation
It has proven to be a top choice of newspaper for those looking to book ads online. This can
be seen through its circulation figures – 1.1 million daily according to a
survey in 2016 performed by the Audit Bureau of Circulation. Thus, the numbers
themselves bear testament to the influence of an advertisement in this newspaper.
Diverse supplements
For those looking to release advertisements, this Bengali newspaper
offers a wide range of supplements for targeting a variety of audiences. For
that matter, advertisers can find several avenues for their advertisements with
the following:
●
Ananda Plus, Monday to Friday
●
Rabibashoriyo on Sundays
●
Prastuti on alternate Mondays
●
Kajer Bazar on Tuesdays
●
Patrika on Saturdays
●
Ittadi on Sundays
Journalistic Prowess
Popularly known as the ‘Voice of
Bengal’, this newspaper represents the true state of affairs objectively and
without bias. From its inception in 1922, it has succeeded in garnering the
trust of a large segment of society over the years. Booking
an advertisement in Anadabazar Patrika is thus, a sign of popularity and trust.
Bookadsnow – The Icing on your Cake while Releasing Ads
Of course, finding the appropriate
newspaper makes matters much easier for advertisers. However, it is equally
important to find the best rates for releasing the same newspaper advertisement. This is where Bookadsnow bridges that gap
between cost and quality, offering the most amicable rates for the
advertisements of your choice.
Moreover, they have also greatly
simplified the process to book newspaper
ads online:
●
Open the Bookadsnow website: www.bookadsnow.com
●
Select the city and choice of
publication
●
Select the type of
advertisement from the list
●
Upload your content along with
your contact information and queries
●
Once this is done, our media
experts will contact you shortly
